Image for BGR: Google looking to shake up U.S. wireless market

BGR: Google looking to shake up U.S. wireless market

Will Google enter the wireless market in the U.S.? Article by Zach Epstein for BGR Call Google “evil” all you want — I personally love how “evil” Google is — but there is no other company on the planet that can shake things up and disrupt the status quo like Google. Armed with a massive advertising business and an uncanny ability to collect and utilize data in amazing ways, Google has time and time again shown us that it’s not afraid to roll the dice and bet big when it comes to breaking into new categories.

Will Google enter the wireless market in the U.S.?

Article by Zach Epstein for BGR

Call Google“evil” all you want — I personally love how “evil” Google is— but there is no other company on the planet that can shake things up and disrupt the status quo like Google. Armed with a massive advertising business and an uncanny ability to collect and utilize data in amazing ways, Google has time and time again shown us that it’s not afraid to roll the dice and bet big when it comes to breaking into new categories.

Verizon, AT&T, Sprint and T-Mobile should all be on high alert, then, because Google is once again rumored to be toying with the idea of launching its own wireless service.

Google Fiber is a perfect example of Google’s willingness to make huge investments in its future with little concern for short-term gain. The company has reportedly spent nearly $100 million rolling Fiber out in Kansas City, which is just one of the two U.S. cities where Google Fiber has launched, with a third on the way.

- Read more at BGR



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